Building the web for people, not:
What once was seen as a vision of positive technological progress and connection is now a space that invokes distrust, frustration and negativity. Littered with time-wasting SEO results, untrustworthy generated content, manipulative scams, and buggy, broken websites.
People are becoming increasingly fed up with their time on the spent internet. The generations that have grown up on the internet are developing a strong tolerance to the onslaught of bullshit that is thrown at them everytime they perform a search.
Honesty and modesty on the web has somehome become an act of rebellion.